Welcome to the #thiswayup14 live blog

Welcome to the live blog for This Way Up: Exhibition Innovation, the first UK conference to focus on film exhibition and developing audiences. Our two-day event is designed to give exhibitors the chance to share ideas and trends, and open a national dialogue on where we are and where we’re going.

We’ve got an amazing programme in store for you over the two-day period and we’ll be continuing the discussions right here, so make sure you check in to stay up to date with everything happening inside the conference.

Meanwhile, if you want to get involved in person, it’s not too late to register! Delegate passes cost just £50 and are available now via Billetto – BFI Film Audience Network members can also apply for a bursary by contacting their regional hub. Whet your whistle with the full programme details, here.